Opting to retire early from the Malaysian Government in 2011, Adam sets his vision to move forward in strategic PR & Marketing Support Services for the Entertainment, Lifestyle, Tech and Business Industries by establishing GCMA to contribute to Malaysia’s National Transformation 2050 (TN50).
Parallel to nurturing the creative industry, Adam also started AppXplore, a renowned Malaysian premium game studio with its award-winning iOS/Android game, Lightopus in late 2011. The game became a top seller in 2012 in North America, Europe and Australia, ranking Number 1 in Paid Apps Arcade Category on the Apple Store. They listed the company on the Australian Stock Exchange within 3 years.
Well-respected in the industry, Adam is a regular at prominent awards, pageants, corporate launches and international conventions. In 2012, he received the ASEAN Council’s Masterclass Award–CEO of the year in Public Relations & Communications and Best Game Developer of the Year 2012 presented by MCMC. In the same year, he became the Southeast Asia representative of Reed MIDEM, a subsidiary of Reed Exhibitions and RELX, known as one of the largest international B2B festival and convention organisers in the world. In 2017, his company was awarded the Best PR & Communications from the ASEAN Outstanding Business Awards 2017 (ABOA) in conjunction with ASEAN’s 50th Anniversary. His most recent achievement would be receiving the 2019 McMillan Woods Global Awards.
Adam’s philosophy is to think outside the box and create a unique business that will contribute to the local and global economy. He believes that the sky’s the limit, and there are many potential possibilities waiting to unfold with the consortium of networks within the public and private sector.